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Avery Offers Small Businesses a Variety of Labels, Cards and Tags for Holiday...
Sponsored Post Personalized print goods can really make your gifts and products stand out this holiday season. Labels, tags and cards can all add a special finishing touch that your clients, employees...
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How to Turn Your Local Marketing from Blah into Fantastic
Marketing is a big, vague word that that can either make your head spin or give you heart emoji eyes. Every business has a different relationship with marketing –and that’s totally ok! Whether or not...
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12 Methods for Getting Your Business Noticed in Local Markets
One of the best ways to build rapport with local communities and potential customers is to develop a strategy to get noticed in your area’s markets. Getting your name out in nearby business circles...
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Cheat Sheet for Mastering Google My Business
According to a study from Go-Globe, 18 percent of local searches lead to a sale within one day. And what do people normally use to search? That’s right — Google. So if you want people to find your...
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Wow! Small Retail Businesses Hire Nearly 40% of All Retail Employees
Independent retailers are a huge economic engine in local communities. But in order to find out their role on the U.S. economy, SCORE researched the subject and compiled the latest 2019 retail...
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FreshLime Offers an AI Solution Allowing Local Businesses to Maximize...
FreshLime corrals data from a wide swath of sources into one simple platform. It brings the power of big budget data analytics to local small business so they can engage customers automatically. A...
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Bad Business Reputation Proves Deal Breaker for 90% of Online Shoppers
Good online reputation is a critical success factor for your business because your online reputation influences your customers’ minds. A whopping 90% of online shoppers have chosen not to buy from a...
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15 Scarcity Marketing Tactics That Will Boost Your Sales
What is scarcity marketing? Basically, it’s the tactic of increasing demand for a particular product or service based on the idea that the item is rare or difficult to obtain. Why does this work?...
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How to Manage Reviews for Better Small Business Profit
You know that online reviews of your retail business matter. But did you know the businesses that do best at managing their online reviews actually earn more money? That’s part of the findings of an...
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Surefire Local Debuts New Hyperlocal Marketing Platform for Small Businesses
The debut of Surefire’s All-In-One Local Marketing Platform looks to make local businesses grow by letting them take control of their multi-channel marketing efforts. A multi-channel approach is key...
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Small Business Saturday Quiz: Test Your Knowledge
Small Business Saturday is a pretty big deal in the United States. And savvy small business people know that and leverage it. But how much do you know about this event? Do you know its history, how...
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What is a Local Chamber of Commerce and Should Your Small Business Join One?
There are thousands of thousands of chambers of commerce in communities throughout the U.S. There’s a good chance that your local community has one. And your state and/or industry almost certainly has...
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How Can the Klosebuy App Help Your Local Business?
Klosebuy is a digital advertising app that geolocates your small business so consumers can find you as soon as you subscribe. It doesn’t matter whether they’re on the web or using a mobile app either....
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25 Ways YOU Can Help Small Businesses Now
Many small businesses are struggling as a result of closures and social distancing practices put in place because of the coronavirus pandemic. Here are 25 ways you can help small businesses right now....
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15 Tips for Running a Successful ‘Traditional’ Ad Campaign for Your Local Market
Despite the overwhelming preference for digital media among modern marketers, traditional advertising methods are still being implemented today and driving great results. Newspaper, TV and radio spots...
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25 Best Practices for Surveys
Surveys can be an effective research tool for small businesses. You can use them to collect feedback from customers, learn about the needs and wants of your target audience, or even learn how your...
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81% of Local Searches for Small Businesses are Unbranded
A survey of small businesses by Uberall has found that 81% of local searches for small businesses are unbranded. This is compared with 19% of queries that feature a branded term. According to the...
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Google My Business Allowing Service Businesses to Book Appointments Online
Google My Business will begin allowing service businesses to book appointments soon. This includes allowing Google My Business merchants to add “online appointments,” “online classes,” or “online...
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New Data Shows What’s Working for Local Small Businesses on Google
Knowing which digital marketing levers to pull for a good Google ranking can be difficult for small businesses. But the Local Rank Factors Survey for 2020 can help. It defines what’s been working and...
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15 Effective and Creative Ways to Market to Local Customers
As a new small business, engaging your community is crucial to getting your business off the ground. The goal is to nurture lasting relationships that will drive your revenue and increase brand...
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